Questionnaire analysis

Questionnaire analysis

I included this question in my questionnaire to see weather is would be more girls than boys that would be interested in a school magazine and took the time and effort to pick up the questionnaire. I also wanted to ensure that the magazine would appeal to both male and female as our school is mixed. However since 68% of the people that answered the questionnaire were female, I will tailor certain elements to suit the female audience.

 

 I asked this question to see what age groups school magazines would appeal to. From my questionnaire 15-16 year olds were the biggest with 41%. 23% for both 11-12 and 17-18 and only 13% of 13-14 year olds picked up the questionnaire. This suggests a large amount of the readers will be older, therefore more material added to the magazine to suit that age group. Also a good few 11-12 year olds picked up the questionnaire, therefore content has to be added to suit them.

 

 

 

 I was wondering if students had read our school magazine or any school magazine and by asking this I could tell if they were answering the questions based on what they have seen before or if not what they would like to be included in a magazine. 55% of students had read a magazine, therefore would be basing their answers on previous magazines they have read. 45% of students hadn’t read a school magazine, therefore may be uninterested in them or were basing their answers on what they would like to be included in a magazine.

 

 

 

 After asking this question I found out that 95% of students would be interested in a school magazine. This showed me that pupils were just unhappy with the bulletin rather than not interested. This result made me happy and revealed that people would read a school magazine which then made me even more determined to make a really good magazine that would appeal to everyone. There was only 1 student that would not be interested in a magazine, this may be due to the bulletin in our school at the minute or jus total disinterest in school magazines.

 

 

This question revealed that the majority of students with 32% would like it published each term followed closely by monthly with 28% of the students. 23% of the students liked the idea of it being published annually and only 18% of the pupils wanted weekly. These show me that the magazine could be published either every term or even every month as there seems to be a high demand for it.

 

 

 

The front cover is mainly what people look at to attract them to the magazine, but it is the content the gets them involved in it. So it is important to include the right content to suit every age group and gender. Therefore by including this question and multiple choice of answers, I could see what students wanted to see in their school magazine and what they would be interested in reading about. The students could pick more than one option. As the bar chart shows, most of the pupils wanted to see homework tips in the magazine which makes sense as there is a wide range of ages that picked up the questionnaire. Competitions followed with 11 students and exam tips followed with 10 students. 7 pupils picked the sports section and the award winners weren’t as popular with only 5 students picking this. I included an “other” option so that students could tell me if they wanted something different. There was only 1 student that chose this section and they put forward a drama section. Including this question really helped me decide what my magazine should include with the help of the students.

 

 Having freebies in a magazine would encourage a student to buy it, however I want my school magazine to be free. I wanted to find out what freebies would appeal to the students. None of the items received a greater majority as they were all around the same. This suggests that the students are happy to receive any gift. However the top choices were pens and bracelets. This was closely followed by pencil cases, then rulers and rubbers. I included an “other” option so that the students could tell me what they would like free. The two responses from that were sweets and football cards which would appeal more to boys.

 

 

Apart from the images on the front cover and inside the magazine, the overall colour scheme is very important in creating the mood and tone of the magazine. The colours purple, red and white were chosen as the most popular with 60% of the students voting it. I think they chose these colours because they are bright and fun and would give a school magazine a nice twist. Green and yellow came next with 22%, this may have been because it is our schools colours therefore students may have been sick of it. Black, white and orange came last with 18% because these colours are quite dull and boring and the pupils would rather a nice bright feel.

 

 

 I asked this question because I know a voucher in a magazine would appeal to young students. The most popular option was bagel bean with 41% of students voting this. This is mainly due to the fact that this is very popular food places were students tend to go after school and weekends. This was followed by Topshop with 27% as it is a popular clothes shop. ITunes got 18% and Armagh sports got 14%. These results will help me in choosing what voucher I would include. 

 

The front cover is very important as it is the first thing the readers look at and will need to appeal to them. I wanted to see what the students would like to see on the front cover to entice them. The most popular option was the students with 5 students choosing that followed closely by the school crest and sports students with 4 each. Then drama students, teacher and students and the school building got 3 votes. Having the teacher on the front cover got voted by no one so from this I know that it shouldn’t be placed on the front cover- although the image could still be placed inside the magazine.